Nudges, Not Information, For Engagement And Adoption
Successful healthcare innovators harness behavioral science to achieve adoption and behavior change.
Successful healthcare innovators harness behavioral science to achieve adoption and behavior change.
A small number of innovative health systems and plans have incorporated technology and cultural integrations that recognize the comprehensive cognitive, social, and environmental drivers and barriers that influence member behaviors. However, progress has been slow — here are three key areas where behavioral science can significantly impact plans and their members.
How to turn analytics into actual policy outcomes.
Certified clinicians and therapists have specific ethical foundations and analytic responsibilities to uphold that might not apply to all members of the healthcare field.
By grounding wellness programs in behavior-change science, employers can empower their people to build healthier, more sustainable habits.
Incorporating behavior science enables you to better understand your consumers’ unique needs — and the personalized consumer engagements best suited to solve them. With a little less friction and a bit more fuel, you empower your end-users to make positive behavior changes and take control of their own health.