Navigating the Tricky Climate of Health Tech Funding
Getting would-be investors—and the right kind of investors—to notice and care about your company requires a robust strategy.
Erin George</a> is managing director of public relations and communications at <a href=https://medcitynews.com/author/egeorge/"https://www.innsena.com/">Innsena, a consultancy focused exclusively on healthcare technology and tech-enabled services organizations. George brings nearly 20 years of healthcare industry experience and creativity to develop communications strategies that deliver on client goals—from increasing share of voice and supporting business development, to navigating transactions and crises, to managing clinician, employee and community perception during times of change. Prior to entering the public relations field, George worked as a healthcare business reporter and editor for publications in Nashville, Tennessee, and Pittsburgh, Pennsylvania. She is based in Louisville, Kentucky." />
Getting would-be investors—and the right kind of investors—to notice and care about your company requires a robust strategy.