Healthcare Price Transparency is More Than Showing a Price Tag
As an industry, we can and must do more. To be truly actionable, prices must be easily accessible, understandable, and patients need to be actively engaged to act on that information.
Heather Cox
Heather Cox has been at the forefront of building and leading disruptive fintech, healthtech, data and digital businesses throughout her career, from the early days of E*TRADE (one of the industries first fintech innovators) to most recently serving as the Chief Digital Health and Analytics Officer for Humana. She is currently President of Sapphire Digital at Zelis Healthcare, leading one of the healthcare industry’s leading platforms for provider selection, patient access, price transparency, and digital consumer navigation.